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Techniques to Get Traffic to Your Site
By Scot Johnson

The first thing I do is figure out what keywords to use. These are what words people will put in a search engine to find your site. Google has a key word idea tool that I use to look at how many searches a word gets in a month. If a word is searched more than one hundred times than that is enough traffic. It is best to find several of these words. Then Google them to check out your competition. First use quotes around your words. The number of results will tell you how many other sites you'll be competing against. The smaller number the better here, I shoot for under ten thousand but sometimes I'll go higher. It depends on what the competition looks like on the first page without quotes. I look at the page rank of each site and average that number. I use a FireFox add on to do this. If all of the page ranks are lower than 4 it will be easy to get on the first page. Make a list of your keywords and use them to start making content.

Now that you have your list you can start building a network of unique content with hyperlinks attached to your keywords. Linking these pages together to make what is called a link wheel. Do this by putting one link in each page to the next page of your content and another link to your main page. So all of your pages; whether they're blog posts, articles, or web 2.0 pages; link to one and other and to your site. The main thing is that you don't use reciprocal links.

Next use social bookmarking site to post backlinks to your sites. Make sure they are dofollow sites. I use the same Fire Fox add on to look for nofollow links on a page. If it isn't a nofollow than it is a dofollow. This means that when search engines crawl a site they will follow the link and use it to increase your page rank. Don't create too many backlinks at once since this doesn't look natural to search engines. They may penalize your sites PR for it. This is called being put in the sandbox.

One other good way to get backlinks and traffic is to post on forums and blog comments. If you post on a forum try to find a thread that only has a couple of replies. Answer the question in the thread and post your link for further information. Make sure it is a good answer so you don't get banned for spamming. Forum mods don't like when people only make a post just to put a link in it.
These are the ways I use to get started, there are still a lot of other tricks and different techniques of doing these same ways. You'll just have to experiment and see what works for you.

About the Author:
For further information please check out my blog. Traffic Blog Link Wheel Basics